Cover is for reference only

Services marketing

Saved in:
Bibliographic Details
Main Authors: Lovelock Christopher H
Published: Prentice Hall,
Publisher Address: Upper Saddle River, N.J.
Publication Dates: c1996.
Literature type: Book
Language: English
Edition: 3rd ed.
Subjects:
Professions > Marketing
Service industries > Marketing
Carrier Form: xii, 660 p.: ill. ; 25 cm.
ISBN: 0134558413
Index Number: F713
CLC: F713.3
Call Number: F713.3/L911/3rd ed./
Contents: Includes bibliographical references (p. 649-650) and index.

Related Book Recommendations