A cognitive psychology of mass communication
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Main Authors: | |
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Published: |
L. Erlbaum Associates,
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Publisher Address: | Mahwah, N.J. |
Publication Dates: | 1999. |
Literature type: | Book |
Language: | English |
Edition: | 3rd ed. |
Series: |
Lea's communication series |
Subjects: | |
Carrier Form: | xvii, 337 p.: ; 24 cm. |
ISBN: | 080583088X |
Index Number: | G206 |
CLC: | G206-05 |
Call Number: | G206-05/H315/3rd.ed. |
Contents: |
Includes bibliographical references (p. 271-317) and indexes. Mass communication in society : the textbook for our lives -- Research and theory in mass communication : how we study media scientifically -- Portrayals of groups : distorted social mirrors -- Advertising : food (and everything else) for thought -- Communication of values : media as parent and priest -- Sports : marriage of convenience or conquest by television? -- News : setting the agenda about the world -- Politics : using news and advertising to win elections -- Violence : does all that mayhem matter? -- Sex : turning on, turning nasty -- Prosocial media : helpful media helping people -- Living constructively with media : taking charge in the new millennium. |