Screen LibraryA cognitive psychology of mass communication
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| Main Authors: | |
|---|---|
| Published: |
L. Erlbaum Associates,
|
| Publisher Address: | Mahwah, N.J. |
| Publication Dates: | 1999. |
| Literature type: | Book |
| Language: | English |
| Edition: | 3rd ed. |
| Series: |
Lea's communication series |
| Subjects: | |
| Carrier Form: | xvii, 337 p.: ; 24 cm. |
| ISBN: | 080583088X |
| Index Number: | G206 |
| CLC: | G206-05 |
| Call Number: | G206-05/H315/3rd.ed. |
| Contents: |
Includes bibliographical references (p. 271-317) and indexes. Mass communication in society : the textbook for our lives -- Research and theory in mass communication : how we study media scientifically -- Portrayals of groups : distorted social mirrors -- Advertising : food (and everything else) for thought -- Communication of values : media as parent and priest -- Sports : marriage of convenience or conquest by television? -- News : setting the agenda about the world -- Politics : using news and advertising to win elections -- Violence : does all that mayhem matter? -- Sex : turning on, turning nasty -- Prosocial media : helpful media helping people -- Living constructively with media : taking charge in the new millennium. |