Innovations in digital branding and content marketing /
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Group Author: | ; |
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Published: |
Business Science Reference, an imprint of IGI Global,
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Publisher Address: | Hershey, PA : |
Publication Dates: | [2021] |
Literature type: | Book |
Language: | English |
Series: |
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series,
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Subjects: | |
Item Description: | "Premier Reference Source"--cover. |
Carrier Form: | xxii, 311 pages : illustrations, forms ; 26 cm. |
Bibliography: | Includes bibliographical references (pages 271-305) and index. |
ISBN: | 9781799844204 (hardback) : |
Index Number: | HF5814 |
CLC: |
F713.36-3 F713.8-3 |
Call Number: | F713.8-3/I585 |