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Facebook advertising for dummies /

Overview: Profitable ideas and techniques for advertising on Facebook. Tap into the explosive growth of social media and reach your customers with effective Facebook advertising campaigns and savvy insights into how to use this social media phenomenon effectively. It's all here and more in this...

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Bibliographic Details
Main Authors: Dunay, Paul
Group Author: Krueger, Richard; Elad, Joel
Published:
Literature type: Book
Language: English
Series: --For dummies
Subjects:
Summary: Overview: Profitable ideas and techniques for advertising on Facebook. Tap into the explosive growth of social media and reach your customers with effective Facebook advertising campaigns and savvy insights into how to use this social media phenomenon effectively. It's all here and more in this detailed, easy-to-follow guide from two award-winning marketers. You'll learn what makes a good Facebook ad, how to apply the latest strategies and tactics for effective pay-per-click and cost-per-impression advertising, how to test your ad results, and much more; Explores Facebook advertising inside
Item Description: Includes index.
Carrier Form: xiv, 322 p. : ill. ; 24 cm.
ISBN: 9780470637623 :
0470637625
Index Number: HF5415
CLC: F713.36
Call Number: F713.36/D897-1