Screen LibraryPrinciples and practice of marketing
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| Main Authors: | |
|---|---|
| Published: |
McGraw-Hill Higher Education,
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| Publisher Address: | New York London |
| Publication Dates: | 2003. |
| Literature type: | Book |
| Language: | English |
| Edition: | 4th ed. |
| Subjects: | |
| Carrier Form: | xxxiv, 942 p.: col. ill., col. map, col. port. ; 26 cm. |
| ISBN: | 007710708X |
| Index Number: | F735 |
| CLC: |
F735 F713.5 |
| Call Number: | F713.5/J627/4th.ed. |
| Contents: |
Previous ed.: London: McGraw-Hill, 2001. Includes bibliographical references and index. |