Marketing = 市场营销学 /

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Bibliographic Details
Main Authors: McDaniel, Carl
Group Author: Lamb, Charles W; Hair, Joseph F
Published:
Literature type: Book
Language: English
Edition: 8th ed.
Series: Cengage learning
Item Description: 世纪高教 管理学英文版教材
Carrier Form: xxix, 736 p. : ill. ; 24 cm.
Bibliography: Includes bibliographical references and index.
ISBN: 9787543222281
CLC: F713.5
Call Number: F713.5/M134/8th ed.