Screen Library华为的营销策略
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| Main Authors: | |
|---|---|
| Published: |
海天出版社 2007重印
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| Publisher Address: | 深圳 |
| Publication Dates: | 2006 2007重印 |
| Literature type: | Book |
| Language: | Chinese |
| Series: |
创新华为系列 ; 4 |
| Subjects: | |
| Carrier Form: | 187页: ; 25cm |
| ISBN: | 978-7-80697-840-5 |
| Index Number: | F426 |
| CLC: | F426.63 |
| Call Number: | F426.63/7290-2 |
| Contents: | 本书介绍了华为公司成功的市场营销策略，包括：营销战、品牌营销、客户关系行销、会展营销、营销团队培训、营销控制、国际化营销等。 |