Circle of the 9 muses : a storytelling field guide for innovators and meaning makers /
This book offers any leader a guide for finding, telling, and drawing value from their organization's unique stories. With this practical guide, storytelling can become a powerful managerial asset in your management toolbox. Hutchens reveals which stories are the right ones to tell and clearly...
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Main Authors: | |
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Corporate Authors: | |
Published: |
John Wiley & Sons, Inc.,
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Publisher Address: | Hoboken, New Jersey : |
Publication Dates: | 2015. |
Literature type: | eBook |
Language: | English |
Series: |
The learning fables series
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Subjects: | |
Online Access: |
http://onlinelibrary.wiley.com/book/10.1002/9781119158707 |
Summary: |
This book offers any leader a guide for finding, telling, and drawing value from their organization's unique stories. With this practical guide, storytelling can become a powerful managerial asset in your management toolbox. Hutchens reveals which stories are the right ones to tell and clearly shows how stories can bring employees, customers, and other partners together. Filled with illustrative examples and helpful templates, this innovative road map explains how stories can connect with your company's most urgent initiatives such as change management, knowledge management, culture and iden |
Item Description: | Includes index. |
Carrier Form: | 1 online resource. |
Bibliography: | Includes bibliographical references and index. |
ISBN: |
9781118974124 1118974123 9781119158707 1119158702 9781118974117 1118974115 |
Index Number: | HD30 |
CLC: |
C931.6 F272.7 |
Contents: | Part I. Fundamentals -- Part II. Branching out. |