Circle of the 9 muses : a storytelling field guide for innovators and meaning makers /

This book offers any leader a guide for finding, telling, and drawing value from their organization's unique stories. With this practical guide, storytelling can become a powerful managerial asset in your management toolbox. Hutchens reveals which stories are the right ones to tell and clearly...

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Bibliographic Details
Main Authors: Hutchens, David, 1967
Corporate Authors: Wiley InterScience Online service
Published: John Wiley & Sons, Inc.,
Publisher Address: Hoboken, New Jersey :
Publication Dates: 2015.
Literature type: eBook
Language: English
Series: The learning fables series
Subjects:
Online Access: http://onlinelibrary.wiley.com/book/10.1002/9781119158707
Summary: This book offers any leader a guide for finding, telling, and drawing value from their organization's unique stories. With this practical guide, storytelling can become a powerful managerial asset in your management toolbox. Hutchens reveals which stories are the right ones to tell and clearly shows how stories can bring employees, customers, and other partners together. Filled with illustrative examples and helpful templates, this innovative road map explains how stories can connect with your company's most urgent initiatives such as change management, knowledge management, culture and iden
Item Description: Includes index.
Carrier Form: 1 online resource.
Bibliography: Includes bibliographical references and index.
ISBN: 9781118974124
1118974123
9781119158707
1119158702
9781118974117
1118974115
Index Number: HD30
CLC: C931.6
F272.7
Contents: Part I. Fundamentals -- Part II. Branching out.