Screen LibraryPractical guide to comparative advertising : dare to compare /
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| Main Authors: | |
|---|---|
| Group Author: | ; ; ; |
| Published: |
Academic Press,
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| Publisher Address: | London : |
| Publication Dates: | [2019] |
| Literature type: | Book |
| Language: | English |
| Subjects: | |
| Carrier Form: | ix, 182 pages : illustrations (some color), forms ; 23 cm |
| Bibliography: | Includes bibliographical references and index. |
| ISBN: |
9780128054710 (paperback) : 0128054719 (paperback) 9780128093511 (ePub ebook) 012809351X (ePub ebook) |
| Index Number: | HF5827 |
| CLC: | F713.8 |
| Call Number: | F713.8/C791-1 |