Marketing:real people, real choices
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Main Authors: | |
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Group Author: | ; |
Published: |
Pearson Prentice Hall,
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Publisher Address: | Upper Saddle River, N.J. |
Publication Dates: | c2008. |
Literature type: | Book |
Language: | English |
Edition: | 5th ed. |
Subjects: | |
Carrier Form: | xxxii, 608 p.: ill. (chiefly col.) ; 28 cm. |
ISBN: |
0132299208 (alk. paper) 9780132299206 (alk. paper) 9780131579101 (pbk) 013157910X (pbk) |
Index Number: | F713 |
CLC: | F713.50 |
Call Number: | F713.50/S689/5th.ed. |
Contents: | Includes bibliographical references and index. |