Screen LibraryCustomer lifetime value：the path to profitibality
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| Main Authors: | |
|---|---|
| Published: |
now Publishers, Inc.,
|
| Publisher Address: | Boston |
| Publication Dates: | 2008. |
| Literature type: | Book |
| Language: | English |
| Series: |
Foundations and trends in marketing ; v. 2 no. 1 |
| Subjects: | |
| Carrier Form: | ix, 99 p.: ill. ; 24 cm. |
| ISBN: |
9781601981561 1601981562 |
| Index Number: | F713 |
| CLC: | F713.55 |
| Call Number: | F713.55/K963 |
| Contents: | Includes bibliographical references. |