营销管理 = Market-Based management:Strategies for growing customer value and profitability:提升顾客价值和利润增长的战略
Saved in:
Main Authors: | |
---|---|
Published: |
清华大学出版社
|
Publisher Address: | 北京 |
Publication Dates: | 2010 |
Literature type: | Book |
Language: |
Chinese English |
Series: |
美国商学院原版教材精选系列 |
Subjects: | |
Carrier Form: | 500页: ; 23cm |
ISBN: | 978-7-302-23904-8 |
Index Number: | F713 |
CLC: | F713.50 |
Call Number: | F713.50/7842-3 |