Screen LibraryDatabase marketing：analyzing and managing customers
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| Main Authors: | |
|---|---|
| Group Author: | ; |
| Published: |
Springer,
|
| Publisher Address: | New York |
| Publication Dates: | c2008. |
| Literature type: | Book |
| Language: | English |
| Series: |
International series in quantitative marketing ; 18 |
| Subjects: | |
| Carrier Form: | xxiv, 871 p.: ill. ; 25 cm. |
| ISBN: |
9780387725789 (hbk. : alk. paper) 0387725784 (hbk. : alk. paper) |
| Index Number: | F713 |
| CLC: |
F713.5 F713.51-37 |
| Call Number: | F713.5/B644 |
| Contents: | Includes bibliographical references (p. 801-845) and index. |