Design like Apple : seven principles for creating insanely great products, services, and experiences /

"Apple sees design as a tool for creating beautiful experiences that convey a point of view down to the smallest detail--from the tactile feedback of keyboard to the out-of-the-box experience of an iPhone package. And all of these capabilities are founded in a deep and rich embrace of what it m...

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Bibliographic Details
Main Authors: Edson, John, 1966
Corporate Authors: Wiley InterScience Online service
Published: Wiley,
Publisher Address: Hoboken, N.J. :
Publication Dates: 2012.
Literature type: eBook
Language: English
Subjects:
Online Access: http://onlinelibrary.wiley.com/book/10.1002/9781119203520
Summary: "Apple sees design as a tool for creating beautiful experiences that convey a point of view down to the smallest detail--from the tactile feedback of keyboard to the out-of-the-box experience of an iPhone package. And all of these capabilities are founded in a deep and rich embrace of what it means to be a designer. Design Like Apple uncovers the lessons from Apple's unique approach to product creation, manufacturing, delivery, and customer experience"--Provided by publisher.
Carrier Form: 1 online resource (192 pages)
Bibliography: Includes bibliographical references and index.
ISBN: 9781118331767
1118331761
1118333969
9781118333969
9781118335079
1118335074
9781119203520
111920352X
Index Number: HD9696
CLC: TB472
Contents: Design Makes All the Difference -- Design the Organization -- The Product Is the Marketing -- Design Is Systems Thinking -- Design Out Loud -- Design Is for People -- Design Like Apple.