Screen LibraryHaunted empire : Apple after Steve Jobs /
Draws on more than two hundred interviews with current and former executives, business partners, Apple watchers, and others to present a look at the state of Apple two years after the death of Steve Jobs and offer clues to its future.
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| Main Authors: | |
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| Published: |
HarperBusiness, an imprint of HarperCollins Publishers,
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| Publisher Address: | New York : |
| Publication Dates: | [2014] |
| Literature type: | Book |
| Language: | English |
| Edition: | First edition. |
| Subjects: | |
| Summary: |
Draws on more than two hundred interviews with current and former executives, business partners, Apple watchers, and others to present a look at the state of Apple two years after the death of Steve Jobs and offer clues to its future. "Former Wall Street Journal technology reporter Yukari Iwatani Kane delves deep inside Apple in the two years since Steve Jobs's death, revealing the tensions and challenges CEO Tim Cook and his team face as they try to sustain Jobs's vision and keep the company moving forward. Steve Jobs's death raised one of the most pressing questions in the tech and business worlds: Could Apple stay great without its iconic leader? Many inside the company were eager to prove that Apple could be just as innovative as it had been under Jobs. Others were painfully aware of the immense challenge ahead. As it |
| Carrier Form: | ix, 371 pages ; 24 cm |
| Bibliography: | Includes bibliographical references and index. |
| ISBN: |
9780062326836 (paperback) : 006232683X (paperbcak) 9780062128256 (hardcover) 0062128256 (hardcover) |
| Index Number: | HD9696 |
| CLC: | F279.712.3 |
| Call Number: | F279.712.3/K163 |
| Contents: |
I used to rule the world -- The disappearing visionary -- Reality distortion -- Vertical -- Attila the Hun of inventory -- The next lily pad -- Ghost and cipher -- Joy City -- Into the fire -- Looks like rain -- Thermonuclear -- The innovator's dilemma -- Boundless oceans, vast skies -- Fight club -- Typhoon -- Revolt -- Velvin -- Critical mass -- Holy grail -- The red chair -- Manifesto -- |