Marketing research:an applied orientation
Saved in:
Main Authors: | |
---|---|
Published: |
Pearson,
|
Publisher Address: | Upper Saddle River, NJ |
Publication Dates: | c2010. |
Literature type: | Book |
Language: | English |
Edition: | 6th ed. |
Subjects: | |
Carrier Form: | xxxi, 897 p.: ; 28 cm. |
ISBN: |
9780136085430 (casebound : alk. paper) 0136085431 (casebound : alk. paper) 9780136085447 (hbk.) 013608544X (hbk.) |
Index Number: | F713 |
CLC: | F713.50 |
Call Number: | F713.50/M249/6th.ed. |
Contents: | Includes bibliographical references (p. 834-873) and index. |