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Qualitative methods for consumer research : the value of the qualitative approach in theory and practice /

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Bibliographic Details
Group Author: Bjorner, Thomas
Published: Hans Reitzels Forlag,
Publisher Address: [Copenhagen] :
Publication Dates: [2015]
Literature type: Book
Language: English
Subjects:
Consumers > Research > Methodology
Carrier Form: 300 pages : illustrations ; 25 cm
Bibliography: aIncludes bibliographical references.
ISBN: 9788741258539 (paperback) :
8741258533 (paperback)
Index Number: HF5415
CLC: F713.55
Call Number: F713.55/Q14-1

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