How to : get your website noticed /
How can you give your website the traffic boost it needs? Today, more than ever before, websites can make or break your business. They are the primary place for people to find you online, to research you, and to decide if they trust you. A single online search can generate millions of website result...
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Main Authors: | |
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Published: |
Bluebird,
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Publisher Address: | London : |
Publication Dates: | 2016. |
Literature type: | Book |
Language: | English |
Series: |
How to: academy
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Subjects: | |
Summary: |
How can you give your website the traffic boost it needs? Today, more than ever before, websites can make or break your business. They are the primary place for people to find you online, to research you, and to decide if they trust you. A single online search can generate millions of website results but people rarely bother to look past the first results page. How To : Get Your Website Noticed will teach you how to boost your Search Engine Optimisation (SEO), to read web analytics like a salesman, to scale what is working, remove what isn't, and look at your website as a business asset. |
Item Description: |
"How to: academy"--Cover. "Concise introductions to the topics that matter"--Cover. Formerly CIP. Includes index. |
Carrier Form: |
201 pages : illustrations ; 20 cm. Also published electronically. |
ISBN: |
9781509814497 1509814493 |
Index Number: | HF5415 |
CLC: | F713.36 |
Call Number: | F713.36/M433 |
Contents: | How your website strategy impacts your business goals. Websites and pages ; Brand ; Traffic funnels and strategy ; Creating content -- Getting noticed : your traffic choices. Finding traffic sources ; Organic search traffic ; Social traffic ; Paid traffic ; PR traffic ; Email, direct and dark-social traffic -- Measurement and optimization. Analytics and metrics ; People and egos ; Goals and monthly reports. |