Screen LibraryUnderstanding and profiting from intellectual property Strategies across borders /
A new look at the strategic and managerial issues surrounding intellectual property (IP) and international commercialization in the international market. An updated version which provides practitioners and analysts with guidelines and an action framework on how to benefit from IP.
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| Published: |
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| Literature type: | Book |
| Language: | English |
| Edition: | 2nd rev. ed. |
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| Online Access: |
http://www.palgraveconnect.com/doifinder/10.1057/9781137094667 |
| Summary: |
A new look at the strategic and managerial issues surrounding intellectual property (IP) and international commercialization in the international market. An updated version which provides practitioners and analysts with guidelines and an action framework on how to benefit from IP. 'The author has undertaken a formidable task with serious scholarship...and analytical intent...has enlivened what could have been a dry, specialists-only book by including diagrams, statistics, and illuminating case studies...This is a well-researched and thought-provoking read for both the academic and business communities.' -World Intellectual Property Organization. |
| Item Description: |
Electronic book text. Epublication based on: 9780230300545, 2008. |
| Carrier Form: | 344 p. : 8 b&w, 21 figures, ill., 18. |
| ISBN: |
9780230300545 9781137094667 : 1137094664 : |
| CLC: | D913 |
| Contents: | List of Tables List of Figures List of Photos List of Opener and Closer Cases List of Intellectual Property Facts List of Abbreviations and Acronyms Preface and Acknowledgements, Second Edition Understanding and Benefiting from Intellectual Property across Borders: A Beginning PART I: INTELLECTUAL PROPERTY FUNDAMENTALS Intellectual Property Theories Intellectual Property Systems PART II: INTELLECTUAL PROPERTY ENVIRONMENTS The Impacts of Intellectual Property on Political Economy The Effects of Political Economy on Intellectual Property Culture and Intellectual Property PART III: INTELLECTUAL PROPERTY MANAGEMENT Managing Intellectual Property Assets Valuing Intellectual Property PART IV: INTELLECTUAL PROPERTY STRATEGIES Commercializing Intellectual Property Internationally Licensing and Contracting Intellectual Property Internationally Global Piracy and Strategic Responses Understanding and Benefiting from Intellectual Property across Borders: New Beginnings Index. |