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Strategy Beyond Markets examines how the strategies employed by firms affect long-run value. However, scholars in the Strategy Beyond Markets field focus their attention on firm interactions with or responses to entities other than the firm's primary market stakeholders. These Beyond Market sta...
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| Group Author: | ; ; ; |
|---|---|
| Published: |
Emerald,
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| Publisher Address: | Bingley, United Kingdom : |
| Publication Dates: | 2016. |
| Literature type: | Book |
| Language: | English |
| Edition: | First edition. |
| Series: |
Advances in strategic management,
volume 34 |
| Subjects: | |
| Summary: |
Strategy Beyond Markets examines how the strategies employed by firms affect long-run value. However, scholars in the Strategy Beyond Markets field focus their attention on firm interactions with or responses to entities other than the firm's primary market stakeholders. These Beyond Market stakeholders include international NGOs, environmental groups, local communities, regulators, politicians, and the courts. This special issue is organized around three primary themes in the Strategy Byound Markets field: Public Politics, Private Politics, and Integrated Political Strategy. In Public Politics, firms use sophisticated instruments (e.g., campaign funding, lobbying, committee participation) to influence local, national, and international political environments. In Private Politics, firms work closely with NGOs, and other special interest groups to preempt unfavorable policy choices, react swiftly to crises, and proactively develop socially responsible strategies. Additionally, firms that are heavily influenced by politics are more likely to craft Integrated Political Strategy as part of a more comprehensive competitive strategy and/or international expansion strategy. While managers from all over the owrld consider Strategy Beyond Markets a top priority for their firms, the academy has not placed as great an emphasis on these important strategic questions. Data show a relatively low rate of presentation at major conferences and publication in major journals of Strategy Beyond Markets research. This special issue helps to address this deficientcy in the Strategy Beyond Markets field by presenting a set of papers by many preeminent scholars including David Baron, Jean-Philippe Bonardi, Daniel Diermeier, Thomas Lyon, John Maxwell, Ken Schotts, and Dennis Yao. The papers represent innovative scholarship and provide researchers with great ideas for future inquiry. -- from back cover. |
| Carrier Form: | xxiv, 514 pages : illustrations ; 24 cm. |
| Bibliography: | Includes bibliographical references. |
| ISBN: |
9781786350206 1786350203 |
| Index Number: | HD58 |
| CLC: |
C936 F272.15 |
| Call Number: | F272.15/S898 |
| Contents: | Strategy beyond markets: a step back and a look forward / David P. Baron -- Political risk as a hold-up problem: implications for integrated strategy / Kenneth W. Shotts -- Incorporating legislative effectiveness into nonmarket strategy: the case of financial services reform and the Great Recession / Craig Volden, Alan E. Wiseman -- A unified model of political risk / Benjamin A. T. Graham, Noel P. Johnston, Allison F. Kingsley -- Motivations for corporate political activity / Adam Fremeth, Brian Kelleher Richter, Brandon Schaufele -- The market for legislative influence over regulatory policy / Rui J. P. de Figueiredo, Jr., Geoff Edwards -- Corporate reputational dynamics, private regulation, and activist pressure / Jose Miguel Abito, David Besanko, Daniel Diermeier -- Self-regulation and regulatory discretion: why firms may be reluctant to signal green / Thomas P. Lyon, John W. Maxwell -- Private politics daily: what makes firms the target of internet/media criticism? An empirical investigation of firm, industry and institutional factors / Dominik Breitinger, Jean-Philippe Bonardi -- Navigating natural monopolies: market strategy and non-market challenges in radio and television audience measurement markets / Hillary Greene, Dennis A. Yao -- The organization of nonmarket strategy / Dylan Minor -- Complementarity in firms market and political capabilities: an integrated theoretical perspective / Nan Jia, Kyle Mayer -- How patent strategy affects the timing and method of patent litigation resolution / Deepak Somaya. |