Business finance : a pictorial guide for managers /
Using the successful pictorial style, which made 'The Marketing Plan' and 'Selling Services and Products' so original, Paul Burns and Peter Morris have now developed a humorous and easy-to-understand guide to the world of business finance. Follow the adventures of small-time entr...
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Main Authors: | |
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Corporate Authors: | |
Group Author: | |
Published: |
Butterworth-Heinemann,
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Publisher Address: | Oxford : |
Publication Dates: | 1994. |
Literature type: | eBook |
Language: | English |
Subjects: | |
Online Access: |
http://www.sciencedirect.com/science/book/9780080938219 |
Summary: |
Using the successful pictorial style, which made 'The Marketing Plan' and 'Selling Services and Products' so original, Paul Burns and Peter Morris have now developed a humorous and easy-to-understand guide to the world of business finance. Follow the adventures of small-time entrepreneur Jack Plank and his Finance Director cousin Vivienne as she helps him turn his business from a potential casualty of the 'Death Valley Curve' into an efficient, profit-making success story. |
Carrier Form: | 1 online resource (90 pages) |
ISBN: |
9780080938219 0080938213 |
Index Number: | HG4026 |
CLC: | F275 |
Contents: |
Front Cover; Business Finance: A pictorial guide for managers; Copyright Page; Foreword; Table of Contents; Chapter 1. How Money Works in Business; Where does the money in the business come from?; Creditors and Debtors; Summary; Chapter 2. Profit and Loss and Balance Sheet; WHAT A PROFIT AND LOSS STATEMENT CAN'T TELL YOU; HOW DEBTORS AFFECT THE COMPANY'S ACCOUNTS; HOW CREDITORS AFFECT THE COMPANY'S ACCOUNTS; Summary; Chapter 3. Controlling Cash Flow; Summary; Chapter 4. Forecasting Performance; A SWOT Analysis will give you valuable information which you can use in your Growth Forecasts. Chapter 6. Planning for SuccessTo understand your business and plan for success, you must know what your business decisions will cost. Costing is an essential ingredient of business planning; A businesss decisions on prices, volume and cost are the crucial elements in planning for success; In any kind of business activity there are two kinds of costs -- fixed and variable; It is vital to know the levels of fixed and variable costs when calculating the breakeven point; The breakeven point is the benchmark against which the profitability of the company is measured. How costs affect breakeven pointThe Profit-volume chart; The contribution is the basis for two important calculations; Keep your breakeven point as low as possible and your contribution margin as high as possible; The higher the safety margin, the lower the risk to the business; Minimise your breakeven point. Maximise your margin of safety; Keep your fixed costs as low as possible. Maximise your contribution margin and keep your breakeven point low; So Fine Furnitures figures at the end of the year looked like this:; Summary; Chapter 7. Getting away from it all. |