Creative strategy in direct marketing

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Bibliographic Details
Main Authors: Jones Susan K 1949-
Corporate Authors: NetLibrary, Inc
Published: NTC Business Books,
Publisher Address: Lincolnwood, Ill.
Publication Dates: c1998.
Literature type: Book
Language: English
Edition: 2nd ed.
Subjects:
Carrier Form: x, 502 p.: ill. ; 25 cm.
ISBN: 0585154619 (electronic bk.)
Index Number: F713
CLC: F713.32
Call Number: F713.32/J79/2nd.ed.
Contents: Includes bibliographical references and index.