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Business Models and ICT Technologies for the Fashion Supply Chain : Proceedings of IT4Fashion 2016 /

This book presents high-quality original contributions on the fashion supply chain. A wide spectrum of application domains are covered, processing of big data coming from digital and social media channels, fashion new product development, fashion design, fashion marketing and communication strategy,...

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Bibliographic Details
Corporate Authors: SpringerLink Online service
Group Author: Rinaldi, Rinaldo; Bandinelli, Romeo
Published: Springer International Publishing : Imprint: Springer,
Publisher Address: Cham :
Publication Dates: 2017.
Literature type: eBook
Language: English
Series: Lecture Notes in Electrical Engineering, 413
Subjects:
Engineering
Business logistics
E-commerce
Engineering economics
Engineering economy
Electrical engineering
Engineering Economics, Organization, Logistics, Marketing
Communications Engineering, Networks
Supply Chain Management
Information Systems Applications incl. Internet
e-Commerce/e-business
Online Access: http://dx.doi.org/10.1007/978-3-319-48511-9
Summary: This book presents high-quality original contributions on the fashion supply chain. A wide spectrum of application domains are covered, processing of big data coming from digital and social media channels, fashion new product development, fashion design, fashion marketing and communication strategy, business models and entrepreneurship, e-commerce and omni-channel management, corporate social responsibility, new materials for fashion product, wearable technologies. The contents are based on presentations delivered at IT4Fashion 2016, the 6th International Conference in Business Models and IC
Carrier Form: 1 online resource (XIII, 304 pages) : illustrations.
ISBN: 9783319485119
Index Number: TA177
CLC: F273

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