Mass media, 03/04

Saved in:
Bibliographic Details
Corporate Authors: McGraw-Hill/Dushkin.
Group Author: Gorham Joan.
Published: McGraw-Hill/Dushkin,
Publisher Address: Guilford, Conn.
Publication Dates: c2003.
Literature type: Book
Language: English
Edition: 10th ed.
Series: Annual editions
Subjects:
Carrier Form: xvi, 223 p.: ill. ; 28 cm.
ISBN: 0072838639
Index Number: G206
CLC: G206.3-55
Call Number: G206.3-55/M414/10th.ed./03/04
Contents: Includes bibliographical references and index.
Living with media : Defense of reading / Marie Winn; Suddenly crowded queen-size bed, a wake-up call to TV and movie fright / Joanne Cantor; Media violence and the American public, scientific facts versus media misinformation / Brad J. Bushman; Whipping boy / Jib Fowles; Color f ratings / Av Westin; Gimme a break! / John McWhorter; Can TV improve us? / Jane Rosenzweig; Ozzy without Harriet / Jonah Goldberg -- Covering news : Real-time responsibility / Stephen Jukes; Explaining the rage / Alina Tugend; View from abroad / George A. Krimsky; Newsweeklies, new and 'improved'? / Cynthia Grenier; Where TV has teeth / Neil Hickey; Heeeeeeeeeeer's democracy! / Bruce A. Williams; "Live" with TAE, Bernard Goldberg / John Meroney; ENRON, uncovering the uncovered story / Scott Sherman; Real computer virus / Carl M. Cannon; On message, a theater of war at the Pentagon / David Samuels; Priest scandal / Carl M. Cannon -- Players and guides : Media mergers, the danger remains / Catherine Yang; Behind the mergers, Q & A / Neil Hickey; Media consolidation, what now? / Michael M. Epstein; Media money, how corporate spending blocked political ad reform & other stories of influence / Charles Lewis; Reinvention of PBS / Gay Jervey; Children, entertainment, and marketing / Rhoda Rabkin; Ethically challenged / Lori Robertson; Information squeeze / Charles Layton; Faking it, sex, lies and women's magazines / Liza Feathersone; Vanessa Leggett saga / Guillermo X. Garcia -- Word from our sponsor : Meet the Nielsens / Elizabeth Jensen; Primetime pushers / Lisa Belkin; News for sale / Marion Just; Taking care of business / Sharyn Vance; Virtual product placement / Damian Ward Hey; Evolution of gendercasting / Heather Hundley; Pay for play / Eric Boehlert -- Shape of things to come : Disc that saved Hollywood / Johnnie L. Roberts; Interactive television, is it coming or not? / John Kelly; Great Wi-Fi hope / Quentin Hardy; HD production gets the last laugh / Ken Kerschbaumer; Exposure to other viewpoints is vital to democracy / Cass Sunstein.