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营销科学手册 = The history of marketing science

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Bibliographic Details
Main Authors: 美 温纳 Winner, Russell S. ((美)拉塞尔·S. 温纳(Russell S. Winner), 斯科特·A. 内斯林(Scott A. Neslin)主编); 美 内斯林 Neslin, Scott A.
Group Author: 候旻 (译); 郭晓宇 (译)
Published: 格致出版社
Publisher Address: 上海
Publication Dates: 2020
Literature type: Book
Language: Chinese
Subjects:
Carrier Form: 381页: ; 25cm
ISBN: 978-7-5432-3120-7
Index Number: F713
CLC: F713.50-62
Call Number: F713.50-62/3121