Screen LibraryMarketing research
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| Main Authors: | |
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| Group Author: | |
| Published: |
Prentice Hall,
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| Publisher Address: | Englewood Cliffs, N.J. |
| Publication Dates: | c1997. |
| Literature type: | Book |
| Language: | English |
| Subjects: | |
| Carrier Form: | xviii, 622 p.: ill. (some col.) ; 27 cm. +1 computer disk (3 1/2 in.) |
| ISBN: | 9814009369 |
| Index Number: | F713 |
| CLC: | F713.52 |
| Call Number: | F713.52/B967/ |
| Contents: | Includes bibliographical references (p. 611-613) and index. |