Implementable marketing research

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Bibliographic Details
Main Authors: Mercer Alan
Published: Prentice Hall,
Publisher Address: New York
Publication Dates: 1991.
Literature type: Book
Language: English
Subjects:
Carrier Form: xiv, 165 p.: ill. ; 23 cm.
ISBN: 0134575326
Index Number: F713
CLC: F713.52
Call Number: F713.52/M554
Contents: Includes bibliographical references and index.