Screen LibrarySmashing logo design：the art of creating visual identities
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| Main Authors: | |
|---|---|
| Published: |
Wiley,
|
| Publisher Address: | Chichester, West Sussex, U.K. |
| Publication Dates: | 2011. |
| Literature type: | Book |
| Language: | English |
| Series: |
Smashing magazine book series ; 13 |
| Subjects: | |
| Item Description: | Smashing magazine. |
| Carrier Form: | 292 p.: ill. (some col.) ; 24 cm. |
| ISBN: |
9781119993322 (pbk.) 1119993326 (pbk.) |
| Index Number: | J524 |
| CLC: | J524-39 |
| Call Number: | J524-39/H269 |
| Contents: |
Includes index. pt. 1: The power of logos. The logo -- Types of logos -- The key to success -- pt. 2: Designing a logo. communicating with your client: the design brief -- Conducting preliminary research -- Conceptualizing a logo -- Getting your ideas on-screen -- Turning to typography -- Playing with layout -- Considering color -- Presenting your designs to your client -- Preparing source files... "Smashing Logo Design appeals to identity designers of all experience levels who are seeking to improve their current knowledge and skill level of logo design"--Provided by publisher. |