Sport as a business:international, professional and commercial aspects

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Bibliographic Details
Group Author: Dolles Harald 1961-; Soderman Sten
Published: Palgrave Macmillan,
Publisher Address: Houndmills, Basingstoke, Hampshire, UK New York
Publication Dates: 2011.
Literature type: Book
Language: English
Subjects:
Carrier Form: xvi, 263 p.: ill. ; 23 cm.
ISBN: 9780230249257 (hardback)
0230249256 (hardback)
Index Number: G80
CLC: G80-052
Call Number: G80-052/S764
Contents: Includes bibliography and index.
Sport has a number of distinctive characteristics which impact on the extent of its globalization. This book seeks to gain a deeper understanding of the unique development in sports, its governance, its logic of co-creation of value and the advancement of the industry towards internationalisation, professionalisation and commercialisation.