Business marketing

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Bibliographic Details
Main Authors: Brierty Edward G 1925-
Group Author: Reeder Robert R 1935-; Eckles Robert W 1927-
Published: Prentice Hall,
Publisher Address: Upper Saddle River, N.J.
Publication Dates: c1998.
Literature type: Book
Language: English
Edition: 3rd ed.
Subjects:
Item Description: Industrial marketing.
Carrier Form: xx, 683 p.: ill. ; 26 cm.
ISBN: 0137573782
Index Number: F405
CLC: F405
Call Number: F405/B853/3rd ed./
Contents: Rev. ed. of: Industrial marketing : analysis, planning, and control / Robert R. Reeder, Edward G. Brierty, Betty H. Reeder. 2nd ed. c1991.
Includes bibliographical references and indexes.