Screen LibraryAdvertising research：theory and practice
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| Main Authors: | |
|---|---|
| Published: |
Prentice Hall,
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| Publisher Address: | Upper Saddle River, NJ |
| Publication Dates: | c1997. |
| Literature type: | Book |
| Language: | English |
| Subjects: | |
| Carrier Form: | xxiv, 695 p.: ill. ; 24 cm. |
| ISBN: | 0132218135 |
| Index Number: | F713 |
| CLC: | F713.8 |
| Call Number: | F713.8/D262/ |
| Contents: | Includes bibliographical references and index. |