The psychology of advertising
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Main Authors: | |
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Group Author: | |
Published: |
Psychology Press,
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Publisher Address: | Hove, East Sussex New York |
Publication Dates: | c2010. |
Literature type: | Book |
Language: | English |
Subjects: | |
Carrier Form: | xi, 331 p.: ill. ; 26 cm. |
ISBN: |
9780415442732 (hbk. : alk. paper) 0415442737 (hbk. : alk. paper) |
Index Number: | F713 |
CLC: | F713.80 |
Call Number: | F713.80/F337 |
Contents: | Includes bibliographical references and indexes. |