From starting small to winning big : the definitive digital marketing guide for startup entrepreneurs /
Digital marketing guide for start-up entrepreneurs is a practical, step-by-step guide that will help budding entrepreneurs in setting up and executing their digital marketing strategy from scratch to achieve the goals they have set for their start-ups. Topics covered in this book include search engi...
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Main Authors: | |
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Published: |
Business Expert Press,
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Publisher Address: | New York, New York : |
Publication Dates: | 2020. |
Literature type: | Book |
Language: | English |
Edition: | First edition. |
Series: |
Entrepreneurship and small business management collection. 1946-5653 |
Subjects: | |
Summary: |
Digital marketing guide for start-up entrepreneurs is a practical, step-by-step guide that will help budding entrepreneurs in setting up and executing their digital marketing strategy from scratch to achieve the goals they have set for their start-ups. Topics covered in this book include search engine optimization, content marketing, social media marketing, search engine marketing, and online reputation management are essential for entrepreneurs to learn and master for the success of their start-up. |
Item Description: | Includes index. |
Carrier Form: | xiii, 139 pages : illustrations ; 23 cm. |
ISBN: |
9781951527822 (paperback) : 1951527828 (paperback) 9781951527877 (electronic book) 1951527879 (electronic book) |
Index Number: | HF5415 |
CLC: | F713.36 |
Call Number: | F713.36/M678 |
Contents: | Chapter 1. Fundamentals of digital marketing -- Chapter 2. Website design: tips and tricks -- Chapter 3. Content marketing strategy -- Chapter 4. Search engine optimization -- Chapter 5. Social media marketing -- Chapter 6. Google analytics -- Chapter 7. Search engine marketing -- Chapter 8. Online reputation management. |