The DNA of customer experience:how emotions drive value

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Bibliographic Details
Main Authors: Shaw Colin 1958-
Published: Palgrave Macmillan,
Publisher Address: Basingstoke
Publication Dates: 2007.
Literature type: Book
Language: English
Subjects:
Carrier Form: xx, 166 p.: ill. ; 24 cm.
ISBN: 9780230500006 (hbk.)
0230500005 (hbk.)
9781349352371 (paperback)
Index Number: F713
CLC: F713
Call Number: F713/S534
Contents: Includes bibliographical references and index.