Screen LibraryStrategic brand management (3rd edition) / 战略品牌管理 (第3版) / (美)凯文·莱恩·凯勒著.
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| Main Authors: | |
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| Published: |
China Renmin University Press,
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| Publisher Address: | Beijing : |
| Publication Dates: | 2009. |
| Literature type: | Book |
| Language: | English |
| Edition: | 第1版. |
| Series: |
工商管理经典教材·市场营销系列 = BUSINESS ADMINISTRATION CLASSICS
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| Subjects: | |
| Item Description: | "教育部高校工商管理类教学指导委员会双语教学推荐教材." |
| Carrier Form: | 4, 4, iv, iv, 558 pages : illustrations, portraits ; 28 cm. |
| Bibliography: | Includes bibliographical references and indexes. |
| ISBN: |
9787300115801 (paperback) : 7300115802 |
| Index Number: | HD69 |
| CLC: | F273.2 |
| Call Number: | F273.2/K292/3rd ed. |