Screen LibraryHappy customers everywhere：how your business can profit from the insights of positive psychology
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| Main Authors: | |
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| Group Author: | |
| Published: |
Palgrave Macmillan,
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| Publisher Address: | New York |
| Publication Dates: | 2012. |
| Literature type: | Book |
| Language: | English |
| Subjects: | |
| Carrier Form: | x, 246 p.: ill. ; 25 cm. |
| ISBN: |
9780230116450 0230116450 |
| Index Number: | F713 |
| CLC: | F713.55 |
| Call Number: | F713.55/S355 |
| Contents: |
Includes bibliographical references and indexes. The case for customer happiness -- What can positive psychology teach us? -- The "feel good" method -- The "values-and-meaning" method -- The "engagement" method -- Happiness touchpoints -- How to get your organization focused on customer happiness -- Y |