The fall of advertising and the rise of PR
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Main Authors: | |
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Group Author: | |
Published: |
HarperBusiness,
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Publisher Address: | New York |
Publication Dates: | 2002. |
Literature type: | Book |
Language: | English |
Subjects: | |
Carrier Form: | xxi, 295 p.: ill. ; 22 cm. |
ISBN: | 0060081988 (acid-free paper) |
Index Number: | F713 |
CLC: |
F713.8 F713.50 |
Call Number: | F713.8/R559 |
Contents: | Includes index. |