Reset Filters
Author: McDonald,Malcolm

Author Results for Institute of Marketing

Chartered Institute of Marketing
American Petroleum Institute.,Division of Marketing
McDonald,Malcolm
Ace,Cathy
Cheeseman,Alison
see all »
Institute of Marketing
Piercy,Nigel
Rogers,Beth
Wood,Gill
(Michael James),

1
Marketing plans how to prepare them, how to use them

Cover is for reference only
Main Authors: McDonald Malcolm
Corporate Authors: Institute of Marketing
Published: Butterworth-Heinemann,
Publication Dates: c2002.
Call Number: F713.5/M135-1/5th.ed.
Book
Save to List
Saved in:
2
Key customers how to manage them profitably

Cover is for reference only
Main Authors: McDonald Malcolm
Corporate Authors: Chartered Institute of Marketing
Group Author: Rogers Beth 1957-; Woodburn Diana
Published: Butterworth-Heinemann,
Publication Dates: 2000.
Call Number: F713.5/M135
Book
Save to List
Saved in:
3
Key account management learning from supplier and customer perspectives

Cover is for reference only
Main Authors: McDonald Malcolm
Corporate Authors: Chartered Institute of Marketing
Group Author: Rogers Beth 1957-
Published: Butterworth-Heinemann,
Publication Dates: 1998.
Call Number: F713/M135/
Book
Save to List
Saved in:
Search Tools: Get RSS Feed — Email this Search —