Social media marketing for dummies /
"Social media marketing is a fast, affordable, and effective way to reach your customers - but it's competitive and always evolving. This friendly guide distills the core concpets, trends, and recommendations down to bite-sized nuggets, giving you expert and approachable guidance on using...
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Main Authors: | |
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Corporate Authors: | |
Group Author: | |
Published: |
John Wiley & Sons,
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Publisher Address: | Hoboken, NJ : |
Publication Dates: | [2015] |
Literature type: | eBook |
Language: | English |
Edition: | Third edition. |
Series: |
--For dummies
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Subjects: | |
Online Access: |
http://www.cnpereading.com/pages/publications/form/article/40288a9c49efd2f80149f42147ff3fa2 |
Summary: |
"Social media marketing is a fast, affordable, and effective way to reach your customers - but it's competitive and always evolving. This friendly guide distills the core concpets, trends, and recommendations down to bite-sized nuggets, giving you expert and approachable guidance on using social media to maintain your rep as a marketing maven." - Back cover. |
Item Description: | Description based on print version record. |
Carrier Form: |
1 online resource (xiv, 408 pages) : illustrations. Also available in print. |
ISBN: |
9781118985373 (electronic bk.) 1118985354 9781118985359 9781118985533 |
Index Number: | HF5415 |
CLC: | F713.365.2 |
Contents: | Introduction -- Getting started with social media marketing -- Practicing SMM on the social web -- Reaching your audience via mainstream social platforms -- Getting your message to connectors -- Old marketing is new again with SMM -- The part of tens. |