Market segmentation:how to do it, how to profit from it
Saved in:
Main Authors: | |
---|---|
Corporate Authors: | |
Group Author: | |
Published: |
Elsevier/Butterworth-Heinemann,
|
Publisher Address: | Amsterdam |
Publication Dates: | 2004. |
Literature type: | Book |
Language: | English |
Edition: | [3rd ed.]. |
Subjects: | |
Online Access: |
http://www.netLibrary.com/urlapi.asp?action=summary&v=1&bookid=117155 |
Carrier Form: | xxvi, 465 p.: ill. |
ISBN: |
1417552689 (electronic bk.) 9781417552689 (electronic bk.) |
Index Number: | F713 |
CLC: | F713.50 |
Contents: |
Previous ed.: Basingstoke: Macmillan Business, 1995. Includes bibliographical references and index. |