Screen LibraryMarket segmentation：how to do it, how to profit from it
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| Main Authors: | |
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| Corporate Authors: | |
| Group Author: | |
| Published: |
Elsevier/Butterworth-Heinemann,
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| Publisher Address: | Amsterdam |
| Publication Dates: | 2004. |
| Literature type: | Book |
| Language: | English |
| Edition: | [3rd ed.]. |
| Subjects: | |
| Online Access: |
http://www.netLibrary.com/urlapi.asp?action=summary&v=1&bookid=117155 |
| Carrier Form: | xxvi, 465 p.: ill. |
| ISBN: |
1417552689 (electronic bk.) 9781417552689 (electronic bk.) |
| Index Number: | F713 |
| CLC: | F713.50 |
| Contents: |
Previous ed.: Basingstoke: Macmillan Business, 1995. Includes bibliographical references and index. |